Jan 16, 2025
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Resolving 861 Rejection Code for 10DLC Campaigns
If your 10DLC campaign was rejected due to the 861 rejection code, this indicates issues with your Call To Action (CTA) field, opt-in message, opt-out message, help message, and/or messaging terms and conditions. Ensure your form answers meet the following requirements:
- Call To Action Field: Please review the article Call To Action Requirements.
- Make sure your call to action field meets all the requirements listed in this article.
- Make sure your call to action field accurately describes how a consumer opts in to receive text messages.
- For each opt-in method listed, make sure you have provided a script, link, or attachment of the opt-in collection material.
- Make sure all opt-in collection materials contain the required disclosures (Company name, types of messages being sent, message frequency disclosure(e.g. "message frequency varies"), "Message and data rates may apply" disclosure, Help information (Text HELP for help), Stop/Unsubscribe instructions (Text STOP to opt-out), Privacy Policy link, Messaging Terms and Conditions link)
- Opt-in Message: Must include your company name, message frequency disclosure, “message and data rates may apply” disclosure, and instructions for the HELP and STOP keywords. Example: “Thank you for opting in to receive messages from [Company Name]. Msg frequency varies. Msg & data rates may apply. Reply HELP for help. Reply STOP to cancel.”
- Opt-out Message: Must include your company name, confirmation that the customer has opted out of messages, and confirm no further messages will be sent. Example: “You have successfully opted out of messages from [Company Name]. You will receive no further messages.”
- HELP Message: Must include your company name and a support contact (an email, phone number, or website the customer can use for assistance). Example: “Thank you for reaching out to [Company Name]. Please call us at [phone number] or email us at [email address] for support. Reply STOP to opt-out.”
- Terms and Conditions: You must provide a messaging terms and conditions link. Your messaging terms and conditions page must meet all the requirements in this article: Terms & Conditions Requirements
Steps To Resolve:
1. Review and update your fields:
- Call To Action Field
- Opt-In Message
- Opt-Out Message
- HELP Message
- Terms and Conditions Link
2. Email your updates to CallHarbor:
- Email CallHarbor Support via your existing ticket, or at [email protected] with the updated fields.